Startup & Small Business - Page 18

Check out our latest entrepreneurial-driven content geared toward helping startups and small businesses grow their brands.

4 Unique Brainstorming Methods for your Next Project Meeting

Published on
Brainstorming methods

Being the owner or employee of a small business means being a constant idea machine. You’ll have to learn how to come up with solutions and ideas on the spot at any time of the day. At first, this can be pretty easy – you’re a fresh mind with fresh ideas and you’re spitting them out left and right. After a while, though, the well starts to run dry. You’re grasping at straws, trying your damnedest to come up with whatever you can and what you do deliver isn’t very good.

This means you’re going to have to learn how to brainstorm. No matter whether you’re totally new at this or you’ve exhausted your entire idea bank, it’s never a bad idea to develop a talent for brainstorming – especially with others.

Group brainstorming activities can be the best way for you and your team to come up with brand new ideas, or even fine-tune old ones. One half-formed idea you have combined with one half-formed idea from another coworker can add up to be the best idea you’ve seen all year.

But sometimes the common forms of brainstorming don’t work as well as they should. Everyone will get pretty burnt out on just shouting out ideas, so implement these four new and innovative brainstorming strategies during your next project meeting. You’ll be amazed by how much synergy you guys will share, and the ideas will come pouring out.

Change the scenery a little bit

Sometimes what’s really blocking all of your creativity is staying in the same old meeting room and office space over and over again. Even if you work in the most inventive and creative office in the world, staying in the same place every day stagnates your creativity. Instead of staring at the same wall again, suggest everyone move somewhere else.

The best place for sparking creativity is somewhere engaging, like the outdoors, but even moving to a different room can get the juices flowing again. Being in a different setting can give you a refreshed sense of newness. Oh – but if you’re a cool boss or have some pull in your workplace, definitely go for the work picnic option.

Stop applying all that pressure

One of the reasons you’re drained of ideas is probably that you’re trying too hard to force them out. The best ideas are organic – they simply spring out of you without effort. When you sit there and think, think, think yourself into a stupor, you aren’t going to get anywhere.

This idea is two-fold: first, always keep a pen and paper handy – even in every room in your house. Don’t let that idea slip past you in the shower. Hop out and write it down! Just let your engines rest and write things down as they come to you.

Utilize some group therapy techniques

No not in a somber way. When you all pile into the meeting room, sit in a circle and just talk – you can pick a question or topic to answer, but just get talking about something other than brainstorming.

When you engage with others on a more personal level, you get your mind working in ways that get it ready for more extensive brainstorming work ahead. Talking about critical thinking or personal questions makes you actually think about your answers, so you aren’t just regurgitating ideas using the same old brain techniques you usually use.

Also, try the opposite strategy

Sometimes what really gets people motivated is keeping them apart from the rest of the pack. Skip the meeting once and tell employees that they have an hour to come up with an idea – just one. After the hour, bring everyone to the meeting room and go around in a circle, reading off the ideas.

Also work in making small groups with different dynamics, instead of just one large group. Some people work better with other personality types – if you can make an ideal match made in heaven, you’ll get brainstorming ideas in no time.

Keetria is an entrepreneur, wellness advocate, and brand strategy coach for creatives & entrepreneurs with 16 years of public relations expertise working with some of the world’s leading brands, startups, media personalities, and entertainers. If you would like to work together, don’t hesitate to reach out!

You might be interested in

Best Entrepreneurial-based Books Hitting the Shelves this Spring

Published on
entrepreneurial books

The notion of building wealth and becoming prosperous is not a strange desire; many have dreamed of this for ages, since money is one of the factor’s that ultimately gives us freedom. Many of the best books of the last five years have talked about social media marketing, how to allocate wealth once you have it, and the art of public speaking.

This year is going to be a big year in the entrepreneurial space: the popularity and usefulness of drones is rising, web commerce is still driving a lot of traffic, and people are really starting to travel again. Here are some great picks for the year ahead, as the entrepreneur in you will be encouraged by curling up with a great read.


The Startup Playbook: Secrets of the Fastest-Growing Startups from Their Founding Entrepreneurs, by David Kidder

Just 5 years ago, more than 550,000 businesses were concocted just within the borders of the United States, all hoping to become financially stable for life. This New York Times bestselling author and expert on the current economic climate shares experiences from some of the globe’s most successful entrepreneurs and startup players; picking the brains of those you want the most advice from.

He goes very deep into his duty, and here you can glean information about how companies such as Paypal, LinkedIn, Ted, Flickr, and many others became a common name instead of just a pipe dream.
Selecting a successful business model, finding funding for your venture, and dealing with hurdles you may encounter along the way are all some of the topics covered in this book that we conclude are one of the most valuable of the decade! We know it wasn’t written this year, but it is a drop-dead contender.

Mad Genius: A Manifesto for Entrepreneurs, by Randy Gage

One of the reasons we deem this one so important is that it shows us how conventional business thinking is not always cutting it in the market these days and talks about the candid reasons why. This book really goes deep into what it takes to change the culture to get results in the business world, and even change what is taught in the educational institutions about an entrepreneur’s mindset.

Whether you want to have an excellent product for sale, gain inspiration for your own call to action, or need pointers on never settling for the second best, there are tons of valuable tips and ideas here for you. This is one author that recognizes the difference between the entitlement mindset and sitting down and actually getting something done, and he has inspired many to think big worldwide.

Wouldn’t you be thrilled to be sitting in the driver’s seat of an incredibly awesome business idea at the start of 2017?

The Conquer Kit: A Creative Business Planner for Women Entrepreneurs, by Natalie MacNeil

The best thing about this work and the reason it really caught our eye, is that it’s very interactive! The open invitation to doodle, sketch and record what you are seeing in your mind’s eye in many ways is one of the best things about this book.

It seems like a simple notion that you may sometimes overlook, but when you are reading other great books about how to get a killer startup up and running if you don’t choose to write things down, you may completely lose them in the most crucial moment!

Finding the perfect name, the right kind of legal status, constructing your team, and fully bringing the business to life are the 4 crucial components of business strategy covered here. AND: it’s exciting that it’s geared towards women, the innovators that will continue to shake up and define the world in 2016!!

You might be interested in

Odile Koudou’s “The Blessing Legacy” An Inspirational Story of A Destiny Fulfilled

Published on

Theblessinglegacy
A wonderful story of perseverance, faith and a Father’s belief in his young daughter’s fruitful future Odile Kondou’s, The Blessing Legacy: A Memoir of Africa, A Father’s Faith, And A Destiny Fulfilled  is a touching memoir of a destiny fulfilled. With her family battling against the odds, Odile invites you into the impoverished village of her youth. Raised in the West African country of the Ivory Coast, she puts the reader on the front lines of her desperate attempt to change the culture of her family’s past, and that of the village she was raised in. Highlighting the struggles of her remarkable Father – often rejected by family members and others in the community, The Blessing Legacy recounts his constant sacrifice, determination and unfailing belief that God would provide.

Despite the setbacks of her youth, Odile continued to believe in her Father’s inspirational words and the values he instilled in his children. The Blessing Legacy is her testament; A wonderful testament that triumphs over her past experiences with hardship, rejection, and defeat. She found herself in all the despair, and with her Father’s continued encouragement and positive outlook Odile was able to find hope and success. If you’re interested in reading The Blessing Legacy: A Memoir of Africa, A Father’s Faith, And A Destiny Fulfilled, the book is available at Amazon and Barnes & Noble. 

Why We All Enjoy Apple’s Unveiling Events

Published on

AppleBigEvent
The Art of Anticipation: Back in the spring, Apple had many people anxiously awaiting their unveiling of the Apple watch, the first brave jump forward in the realm of wearable technology in quite some time. Apple CEO Tim Cook claimed that it was “The most personal device they had created”, and users rave about the useful elements it packs into this tiny wearable device. What is it about this iconic brand that makes it an absolute leader in the art of anticipation? The simple logo, unforgettable command of the market, and way in which the tech crowd truly gets revved up before a release seem unparalleled in the phone and gadget industry.

Before the introduction of the then-so-souped-up 486 processor, Apple’s II C’s were what many used for day to day computing, and users love the fact that the Macintosh did not have a universal language. At times, they were known to be way too expensive, but this trait also fueled consumer desire, as well as the ability to co-exist with XP and Windows Vista with the release of the Mac Book Pro around 2006.

The Excitement of Seeing What’s New: Almost every consumer around the globe wired to the internet knows that with some products, you’re always going to have a line out the door in anticipation. Currently selling three versions of the iPod and with versions of the iPhone seeming to come out more often than your lawn needs to be mowed, it was in January of 2007 that the iPhone was first introduced to a world that was more than anxious for it’s unveiling; the blogs and news wires had been alive for weeks.

Initially coming with an AT & T contract and a choice of 4 or 8 gigs of memory, the capacity was doubled just a year later to 16 Gig memory potential and prices were nearly slashed in half as the world took notice, and they one by one acquired customers that would probably never have a tendency to switch. There are many things different between a Samsung, Droid, and iPhone, but most of the savviest customers on the planet prefer the latter. September 25 is when the iPhone 6S and 6S Plus become available, and we guarantee that many people you know are waiting.

Being One of The First To Hear The News: The success of Apple and the drastically high number of folks who always want to be the first to see what’s cooking in their arena of tech offerings comes at no surprise. This is not quite the same as when America becomes enamored with programs like “Dancing With The Stars,” caught up in the very cultural phenomenon, and talking with everyone on social media to see what they missed. What’s really being cultivated here with great care and prowess is the fact that the apps, gadgets, ability to get email, and take very high-quality photos are right in the palm of your hand. Of course they are also in the same place with Droid and Samsung units, but the mystique and magic carpet element of Apple has always been held in high regard: the iPhone 5 sold two million units in the first day of pre-ordering alone.

Years ago, Apple overtook Nokia as the world’s largest smart phone maker by sheer volume, and the large draw to it’s features and appearance is more epic than ever. Being one of the first to hear what features these hot devices will have, all the specs available, and what will happen with the megapixel capability and more is all part of the visionary ride to anyone obsessed with Apple. Truly more of a brand that was portrayed in movies that really showed us what the future would be like, Apple will always hold the key to many geeks and artist’s hearts; what’s really changed is that the rest of the entire sphere of tangible consumers is now fully, (and quite happily), on board.

You might be interested in

Five Ways to Revitalize your Creative Mind

Published on
Creativity Exercises Movies

When your mind isn’t creative, there are going to be many elements that suffer. Sure, you can just churn out the work that needs to be done, but your upper end of production is simply not being reached. To truly revitalize yourself could take many different activities and avenues because your best work is not going to come through when you are not at your optimum output level.

Putting the right things into your body and making sure you commit to truly taking care of yourself are essential! Whether creating content or being on your best productive level, these tips are important for you to make sure your mind is sparking your brain to produce the valuable goods you know you can.

Food

This is so mandatory in your mantra because the nourishment that our bodies thrive on is a key to brainpower that makes it be able to constantly produce. Just like the need for water, the need for energy food is dire in your system. Antioxidants found in berries are crucial, and their anti-inflammatory properties of them are beneficial. It has also been shown that eggs have properties that enhance memory, and salmon has a lot of ammunition such as iron and B vitamins for reasoning. Eggplant has also shown to enhance communication with brain cells and the molecules themselves that make up our systems; you’re always going to perform better with at least these types of foods as a starting point.

Exercise

When your heart rate is up, a lot of things are going to happen. First of all, your creativity factor will rise just based on the fact that you automatically feel better about yourself once you start moving. There is a period after the initial rush where your muscles may relax enough to where you don’t actually feel productive. We believe that the best time to fester creativity is while you are getting the exercise! When the treadmill is rolling or the bike is cruising fast downhill, you’ll map out all sorts of new possibilities. Just like any element, it needs to be timed perfectly, but getting exercise is going to help you right off the bat.

Brainstorming

When you are staring a large project down in the face and at the beginning point of its life cycle, its so important to take a crucial step back. Keeping your creative mind focused does involve starting with a blank slate, and seeing what you are capable of in the long run.

During a moment in which you are not feeling fully creative, brainstorming is going to involve asking yourself questions. Where does your business go from here? Am I spending too much time on unimportant tasks? And if you are in the slogan or logo department, you can really benefit from brainstorming. Writing out huge flowcharts of ideas is always to your advantage, and you can take small elements from each new idea to build one large final idea. Another large part of brainstorming is going around the table asking all sales or creative personnel their opinions on any new ideas on the horizon.

Close Friends

Just having someone to lean on that knows your true creativity is always going to help. Being through thick and thin with a close friend will absolutely help your creative mind. When someone that has known you a long time is helping you in the creative process, you’re going to always trump whatever elements you are facing.

Looking at a blank canvas can always seem daunting, but when people that have known you through thick and thin come into the picture, the creative light may shine down on you sooner and in more abundance. Truly hearing what everyone who cares about you has to input on your situation will stoke your creative scale in a good way.

Close Friends and Peace/Down Time

When you don’t have to be going full force and taking care of all your daily tasks, downtime and being away is one of the best boosts to creativity. Just ridding yourself of all the overstimulation and stress that daily life brings with it can really make you whole again. It doesn’t have to be a getaway in a different location, it can just be some time in a room with not as much light or relaxing music. Even though it is not as kinetic, and energy-laden as a brainstorming session, peace and downtime are very essential to the creative mind.

After being fully powered down for a while in a zone where the daily pressures don’t manifest themselves, creating and being successful can sometimes reappear naturally after some downtime. Revitalizing the creative mind can be a long process, but these tips will help point you in the right direction.

Keetria is an entrepreneur, wellness advocate, and brand strategy coach for creatives & entrepreneurs with 16 years of public relations expertise working with some of the world’s leading brands, startups, media personalities, and entertainers. If you would like to work together, don’t hesitate to reach out!

You might be interested in

How to Break this Year’s Business Goals into Small Pieces

Published on
/
Business Planning Tips

Every marketer or entrepreneur knows the feeling of having several large projects that need immediate attention and completion, the ones that are vital to the survival of your commerce.

A new business plan, doing taxes, maintaining your creative content, and going over invoices are part of the vital stream of tasks to stay afloat daily. Then you will have others like business-to-business phone calls, reading articles and other content to stay up on important trends, and looking for applications and software to streamline your process down the road.

At the beginning of the year is when you are always going to plan what you really want to make happen, and it can feel daunting. But there are a few ways to at least break all of these large goals into smaller pieces.

Initial Brainstorming: plugging in early

When you know you are going to have enough tasks to keep you busy for a while, one thing that will help off the bat is utilizing time increments or sessions to narrow down the work it will take for the finished product. One very good rule of thumb during this process is to take the list of things that need to be done and write just a short sentence about it, such as: “This is such an important part of my marketing process because it involves learning code like Java.”

Then, you have the very important tree of information written down that involves what you have to do, even if it’s broken down into 20 steps. These little “micro tasks” can be as quick as jotting down important updates, to going back over things you have already completed to see if there are any comments or additional updates on them. This type of brainstorming really helps because it can take place over a long period of time and does not threaten your fixed regimen.

The Periodic Process Review

When you have different things to do that seem to be the mountain too hard to climb, there’s one great thing you can do that at least may keep you in perspective and have you re-evaluate how hard you need to work. Whether it’s over your micro tasks or the entire final product, it’s more than just checking things off that are done. You really can stand back, take a look at how your overall progress is going, and make room for more growth.

It’s almost like having one tab open, opening another and zooming out a bit, but can be done. Beyond just what tasks did you accomplish, you are really sizing up what the next week or so may have in store. And most importantly, don’t get discouraged over the things that you didn’t complete; you’ll be motivated to get an extra strong cappuccino and knock it all out soon.

Truly Envisioning your Success: The Finish Line

One of the hardest parts about breaking your large-scale projects down to size is the sense that you’ll never get everything done. You absolutely WILL, and it can all come down to one beautiful, discerning moment on the finish line. Completing the hard tasks always seems like it may not be worthwhile while you’re doing them, but they will be. While doing extensive market research, you can come across a lot of dead ends.

Many stories and facts just link back to each other with no real worth, and everyone’s trying to replicate the same success. The new year is the absolute best time to line up your priorities and size up the items that will make you the most successful. The projects and finished goal of perhaps being featured by someone you admire or emulating their success will keep you permanently fixated; 2015 would be stellar to really knock it out of the park in terms of goals.

Keetria is an entrepreneur, wellness advocate, and brand strategy coach for creatives & entrepreneurs with 16 years of public relations expertise working with some of the world’s leading brands, startups, media personalities, and entertainers. If you would like to work together, don’t hesitate to reach out!

You might be interested in

Last Minute Grab: 5 Tech Gadgets for the Holidays

Published on
Generate Publicity for your Brand

Once the holidays roll around, it’s a time in which gadgets are highly appreciated. This year’s batch of toys will be as good as any, full of high tech offerings. When the snow starts falling and you go to the airport to pick up relatives, you’re going to want to have some of the hottest new gadgets in your possession. Today, we’ll take a quick look at some of the coolest tech toys available this holiday season; any friend, family member, or business associate will be more than happy to find under the tree.

Beyerdynamic T-70 Headphones:

Crafted in Germany with the highest grade components and amazing voice coil technology, these are a gift of the highest sound influenced status to the audiophile in your circle. The standard ¼ inch adapter is gold plated, showing off just how tight these babies really are. Known to be about the most comfortable headphones on the market and one that really pushes soundscapes towards the bright level, these are simply divine. Reviewers told us that they heard things never heard before while test driving these, and were blown away.

Go Pro Silver 4 Hero Camera:

The features reviewers enjoyed most on this device were being able to swipe left to capture mode, and a quicker mode menu to cycle through. The touch screen does drain battery on this awesome machine, so its useful to have an on/off switch. The superview option gives great aspect ratio without too much distortion, and a Protune option for easing blur and edge appearance. Editor’s Choice by PC mag for the best action camera to date and hailed by many as the sleekest camera around for the price, it will be perfect as a companion gift to a vacation. What better way to document your trip?

Lenovo Yoga 3 Pro:

Cnet reviewers said this was “easily the best new laptop of the year”, and this slim 13 inch gem will be a great companion as you travel far or just commute to class. Incredibly light, and with a core that core that allows for better operation even if not all the way cooled down, it’s a 360 degree foldback dream. At 2.6 pounds, its well designed, great for assignments, streaming video, and browsing. One reviewer stated that gaming hits the battery particularly hard, which usually tops out around a 7 hour life span; not surprising with the juice needed for today’s games. A nearly 4k pixel resolution screen, ability to fold to a kiosk type device, and out of this world keyboard design make it a huge favorite. You’re going to see many business travelers sitting next to you with this one during 2015.

Sony Playstation 4:

It’s been around for a year, but this is one gaming powerhouse. Titles like “Uncharted 4; A Thief’s End”, “Bloodbourne” and “The Order 1886” are exclusive to this platform, and a sleek futuristic design includes a blu ray disk drive, two USB 3.0 ports, and a digital optical audio out port. The sloped design really stands out letting us know it’s sheer one of a kind technology, and an 8 core AMD processor is inside under the hood. A 500 gb hard drive and 8 gb of RAM are part of this souped up playing machine that will have many people playing games instead of ice skating or sledding outside over the coming year.

Pebble Steel Smartwatch:

With a 1.26 inch display, durable waterproof construction, and a cool RGB notification light, this is a very over the top yet subtle at the same time gadget. Games, weather apps, productivity tools, firmware updates, and more are loaded into this little gem of wrist garb. At first glance, it does not seem colorful or flashy, but grocery lists, maps, and square type paying options are available on the Pebble. Sports scores and restaurant reviews are other super cool features you’ll see on this gadget for the holidays; in a few years the Pebble will have truly mind blowing capabilities. This year should be no problem finding the right gadget for people on your list, and you may even end up under the mistletoe in no time.

New Fitness Apps for Health + Longevity

Published on
5-freelance-tech-tips-to-grow-business

With the technology available to us these days, it’s no wonder that everyone loves to have apps for fitness. As we spend more time trapped in the cubicle and making sure our obligations are taken care of, the need for training and fitness apps has exploded. There’s nothing quite like listening to some tunes while you get a little cardio, burn previously acquired calories, and track your progress. When users were surveyed they reported that not having much time was their main hurdle, and apps that quickly got them to their daily goal were what they really wanted. We’ve picked three fitness apps that will keep you on top of your game no matter how full your platter is, and leave you looking healthy, lean, and ready to conquer whatever comes across your path.

Nike Training Club:

This totally free app has over 90 custom tailored workouts, and does not cost anything to install. Once you pick what workout is right for you, (Get lean, get toned, get strong, or get focused), you can also choose the longer 45 minute regimen or a workout from a pro like Maria Sharapova. The app is available for the iPhone and Android from Google Play, and a stellar option for click through workouts. This is one of the core apps that opens the door to you looking, feeling, and dealing with everyday life better; and the branding behind it is top notch.

Gain Fitness:

In the vast world of those who really want to improve in their fitness, this app is one of the truly customized that cuts to the chase and gets you shedding pounds and looking better. You just start with your ultimate goal, how much fat loss you want to achieve, and plug in where your location is, be it the gym or just where you live. There are great HD videos and as the trainer’s voice explains each unique exercise, which really gets you as close as possible to a real trainer. The application keeps track of your important performance history and just how many calories you have burned overall. Users really rank high the endless combinations and push notifications, citing this app as one that really feels like what a trainer would put them through.

Pocket Yoga:

The ancient art of stretching and breathing is so beneficial, some claim it changed their lives forever. Logging your exercises and taking notes of your progression are key elements of this app, a great one to partake in as yoga gets more and more popular by the day. Sun salutations, ultimate relaxation, and peace come at a price, but also leave you lean, mean, and looking fantastic. Within this app are three different difficulties, practices, and a stellar feature that tracks your future possibilities. Don’t you want to know how great you can look in the near future with some hard work? These days being on a mat in a new yoga venue is the coolest way to get limber, and more and more people will be following suit in the near future. Pilates and intense poses are sweeping the nation, and this app will educate all its Android users on how they can better themselves with yoga.

You might be interested in

No Bartender Needed: 3 Recipes for Holiday Cocktails

Published on

This season is time for merriment, warming up by the fire, great deals for shoppers, and also when romance blossoms. There are many tried and true cocktails of the season that we all know about; and they still have their time and place. We scoured the internet for some new ones to try that may be a bit under the radar; that should put a warm kick in your seasonal to do list. Aside from office parties, the usual festivities and your family, these could be a sweet few selections for your friends night out for pool or holiday karaoke. Here are 3 recipes that are begging for sampling during Santa’s season.

Apple-Ale Wassail:

Allspice, cloves, cinnamon, and cardamom pepper nicely in this winter sipper. With a little more filling perhaps and less of a whiskey typed kick, the port flavors this one nicely and the recipe makes about 7 cups. The brown sugar and lemonade collide nicely, and this is one perfect by the fire flavor. After a successful gift buying spree or downhill sledding outing, it will get your thoughts aligned to the avenues of cheer. Maybe best sipped while watching a classic like “Polar Express.” Not only do apples keep the doctor away, they instill the charm.

The Gingerbread Martini:

A regular dirty or Cosmo is perfect for some instances, but in these holiday times may not quite measure up to what you really want to ring in some snowflake laden cheer. The ginger liqueur, optional vanilla bean garnish, and teaspoon of honey in this recipe will have you thinking about ski chalets, who’s been naughty or nice, and bobsled runs in no time. Norman Rockwell paintings back in the day depicted many having fun for the holidays, and we all envision that gingerbread village in our dreamy Christmas moods. Okay, well maybe not all the time, but this cocktail will have you in holiday mode within a few quick sips.

Jingle Juice:

Candy canes are always a symbol of the holiday season drawing near, and a legendary icon of the stocking stuffed treat many kids dream of on Christmas day. On the adult end of the spectrum, this orange juice and vodka cocktail will be a stellar kick to your caroling or carousing, and the additive or maraschino cherry juice will have you licking your lips in holiday glee. Almost reminiscent of a Mai Thai but possessing elements that are much more akin to the coming season, this drink takes the cake in many ways, the main being sheer holiday themed goodness. It’s already been confirmed that everyone in the office is ready for an ugly sweater party, it’s just about time to bring the goods to the table. The reindeer crossing is optional, but the festive spirit will prevail in many ways while you down this flavorful infusion.

“We Need to Talk”; the World of Sports from a Woman’s Perspective

Published on

cbssn_logo
As more and more people righteously desire to hear a woman’s opinion in sports, it has been long overdue to give the floor to some dynamic individuals, and have an hour long platform for women reporting on sports. This one is guaranteed to have substance, backbone, and voraciously inspiration in sports reporting. to take the floor in sports commentary. “We Need to Talk” will effectively give time once a week in TV land to provide role models for young women everywhere; and show that in the near future there will be many budding possibilities for other women sports anchors to enter the field.

Dana Jacobsen, Allie LaForce, Amy Trask, Lesley Visser, and Tracy Wolfson are the regular heavy hitting CBS correspondents on the beat, along with Andrea Kremer, who is an award winning journalist from the NFL Network. She specializes in health and safety, a subject that these days goes way beyond torn ACLs and stretching, into a wide plethora of topics that desperately need attention from the public. As athletes continue to push themselves to new heights of achievement, staying healthy and keeping up with new treatments available can be a full time job. The public is going to be very excited to hear these conversations about sports, from these authorities and role models that will portray the overlap of sports culture to everyday society.

A typical weekly format will touch base on the news of the day, social media segments, and the all important clip of one of the staffers talking about their personal relation to a story and how it affected them. With all the different types of people from many walks of life participating in sports and watching from home, there is also going to be an ultra important segment towards the end, “We Need to Listen”. This will focus on the opinion of someone outside the show for the week, and provide feedback on the issue. With an all-star female cast this show will certainly pave some new ground in the world of ‘women in sports’. Tune into CBS on Tuesdays at 10PM EST to catch all the latest highlights and sports news; football season is here and there’s bound to be plenty of fresh commentary from every yard line!

1 … 16 17 18 19 20