Keetria

Keetria is an accomplished entrepreneur and marketing expert with 20 years of experience in public relations and project management. As the former Managing Director of the AMW Group, she has honed her expertise working with renowned brands, media figures, and entertainers. Keetria is the Founder of Hypursuit, Inc., the driving force behind Style of Business (SOB) Consulting & PR Advisory, and hosts the engaging Style of Business (SOB) podcast.

With a diverse skill set that spans branding, publicity, and small business advocacy, Keetria has propelled numerous ventures to unparalleled success. Her strategic insights have led to substantial exposure, consumer engagement, and impactful media placements across renowned outlets. Her impressive track record includes securing coverage in prominent publications such as the New York Times, HuffPo, GQ, LA Times, Today’s Show, Houston Chronicle, LA Weekly, Chicagoist, SUCCESS, Billboard, ELLE, Essence, and countless others.

Keetria’s wealth of experience extends from managing marketing campaigns for artists and labels to providing astute brand marketing counsel for lifestyle & luxury brands. Her expertise has been highlighted in authority sites such as Luxury Daily, Forbes, Digital Music News, Billboard, Entrepreneur, and  Time Doctor. Her insights and strategies have been featured prominently, affirming her standing as a respected figure in the fields of marketing, entrepreneurship, and brand development. Transitioning her insights to benefit entrepreneurs and small businesses, she established Style of Business LLC, empowering individuals to thrive through strategic planning and effective brand marketing.

Her commitment to fostering entrepreneurship led to the creation of HyPursuit, Inc., an online media platform celebrating personal inspiration and innovation in arts, lifestyle, and culture. Keetria, a graduate of the University of Texas at Arlington, has authored various ebooks centered on online marketing and branding.

At the heart of her endeavors lies CIAM – “Courage Is A Muscle,” a testament to her unwavering dedication to personal growth and entrepreneurial spirit. Keetria shares invaluable lessons through her book and encourages readers to embrace passion, resilience, and forward momentum. CIAM takes the reader on a journey through her impactful story, and motivational insights, which continue to resonate with those seeking inspiration to pursue their dreams.

Keetria’s multifaceted contributions through her podcast, consulting ventures, and media platforms reflect her commitment to empowering others and championing the entrepreneurial journey

Creative Consultant & Brand Growth Strategist

Helping entrepreneurs unlock their vision, amplify their message, and turn ideas into impactful results.
Book a Strategy Session

As a Creative Consultant, I guide entrepreneurs, startups, and established brands in developing a clear vision, crafting compelling stories, and building strategies that connect with their ideal audiences.

Through my Vision Alignment Blueprint ebook guide and one-on-one Creative Strategy Sessions, I help clients align their creative potential with actionable steps to achieve measurable growth.

With 20 years of experience in marketing, public relations, and brand strategy, I merge creative insight with proven business tactics to deliver results that matter — from boosting visibility to building sustainable brand presence.


Core Expertise

  • Creative Consulting & Strategic Vision Mapping

  • Marketing & Publicity Campaign Development

  • Public Relations | Media Outreach | Influencer Collabs

  • Brand Development & Social Media Strategy

  • Sponsorship Sales, Proposals & Consulting

  • Copywriting & Content Creation

  • Project & Event Management

  • CRM & Email Marketing Campaigns


Services 

  • Creative Consulting & Strategy Sessions – Turning ideas into executable growth plans

  • Publicity Campaign Development – Creative strategies to boost brand awareness

  • PR Consulting & Media Outreach – Connecting you to the right media outlets and influencers

  • Brand Content Strategy – Consistent messaging across all channels

  • Email Marketing – Targeted campaigns that engage and convert

  • Sponsorship Development – Strategic proposals and partnership outreach

  • Event Management – From high-profile launches to large-scale productions


Notable Projects

I’ve led campaigns and managed projects for nationally & internationally recognized brands and events, including:
Art Basel, Tiffany & Co., Cartier, BVLGARI, Ray-Ban, Guapi, Samsung, Sunkist, Leilo, MyFitFoods, HBO, NBA All-Star Weekend, Hennessy, NCAA, Saudi Aramco, American Heart Association, The Ritz-Carlton, Tanqueray, H&M, F1 Shanghai, T-Mobile, Microsoft, New York Fashion Week, House of Blues, The Whiskey, TAO, Wet Republic, Warner Bros Music, RedBull, VH1, House of Blues, HBCU Network, Jacksonville Music Festival, Bravo, Hello Kitty, FabFitFun, Oakley, and many more.

Impact in Action


Industry Experience

  • Arts & Entertainment

  • Luxury Goods & Lifestyle Brands

  • Small Business & Startups

  • Film, Multimedia & Tech

  • Health & Wellness

  • Sports, Fitness & Live Events

  • Nightlife & Hospitality


Media Features

Clients I’ve represented have been featured in:
HuffPost, Forbes, ELLE, Luxury Daily, Time Out, Wired, Today, Houston Chronicle, Yahoo, LA Times, RX Fitness, Women’s Fitness, Daily Beast, The Fader, TMZ, ESPN, Atlanta Magazine, INC Magazine, Yahoo, CNN, New York Times, Dreams, GQ, E! Network, MTV, BET, HBO, Great Day Houston, Jazz Times, TechCrunch, TimeOut New York, Westword Denver, SiriusXM, Billboard, Bravo, iHeartRadio, Essence, and many more.


Let’s Work Together

Whether you’re refining your creative vision, launching a brand, or seeking to amplify your presence, I combine creative strategy with business know-how to help you achieve it.
Book a Consultation