-Podcast Show Notes-

Pingster: The App That Mixes GPS With Photo Sharing

Episode – 29

Summary:

Today, on SOB: Style of Business, Keetria conducts an interview with Nancy Shone, an electrical engineer, digital marketer, and the creator of the photo sharing app Pingster.Keetria and Nancy discuss Nancy’s journey in the business world as a woman and her chosen strategies for entrepreneurship. Nancy Shone explains how she witnessed the technology world make a drastic shift from hardware to software, and how she has participated in both phases of tech. Also, Nancy Shone discusses how and why she came up with the new photo sharing app Pingster, and the ways in which it will add value for users as it expands.

Show Notes:

• Keetria gives an overview of Nancy Shone
• Nancy Shone gives a summary of her background

o Nancy went to North Eastern University for electrical engineering

o Equal opportunity for women drove Nancy towards electrical engineering

o The need for hardware in the 1980s drove success in the industry, now software solutions have changed that

o Nancy’s career has taken her from the semiconductor industry designing integrated circuits/hardware chips for everyday electronics to then having kids and becoming a freelancer and entrepreneur at home

o More recently working as entrepreneur and video and digital marketing specialist

• Nancy defines her video marketing/production as “Moving digital art through the use of a software program.”
• Nancy’s mission for her app Pingsteris to make lives easier and level the playing field of popularity required to get photos seen online
• Nancy explains what make makes Pingster different
• How Pingster works, every location on the globe will have a story
• “Pingites” are people adding photos to locations, Pingster will first launch on iPhone then Android, website: Pingster.info
• Pingster is great for people that travel, are looking for places when they travel, hiking, investigating beautiful landmarks, connect with people locally
• Pingster will be a social media app, people can enable the chat feature to communicate
• It’s a geo-tagged imagery location-based app, so when images get uploaded to the cloud the app can direct people where the picture was taken
• Nancy didn’t completely come up with Pingster alone, she bounces her ideas off of others
• Real success with apps comes down to having users
• Nancy measures success by creating something from nothing, finish what she starts, entrepreneurial success is when you create value
• “Never stop trying and never give up.” – Nancy
• Nancy’s contact information

3 Key Points:

1.Tech moving from hardware to software.

2.Pingster began with Nancy feeling that phot sharing apps are mostly popularity contests.

3.Pingster mixes GPS with photo sharing.

Tweetable Quotes:

-“If you or your business is not connected to the internet, then you will be left in the

dust.” – Nancy Shone.

-“Photo sharing apps, it’s all based on followers, and being followed by others. It’s more

like a popularity contest.” – Nancy Shone.

-“It’s all about capturing nature and culture through GPS.” –Nancy Shone.

– “It connects people physically through imagery.” – Nancy Shone.

-“Never stop trying and never give up.” – Nancy Shone.

Resources Mentioned:

• Pingster.info–Pingster website