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Own Your Time, Own Your Future: Career Reinvention with Stacy Heisey-Terrell

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In this episode of SOB: Style of Business, host Keetria sits down with career ownership coach Stacy Heisey-Terrell  for a timely conversation about career transitions, personal alignment, and what it really means to take ownership of your time and your future.

As more professionals question the traditional career path, this discussion offers a refreshing perspective on how to pivot with intention rather than fear. Whether you’re feeling stuck, bored, or simply curious about what else might be possible, this conversation is a reminder that you have more options than you think.

From Corporate Track to Career Ownership

Stacy’s journey into coaching didn’t begin with a lifelong dream of entrepreneurship. Like many professionals, she “fell into” her field. She spent decades working in human resources, building a successful corporate career. Over time, however, she started to feel the tension that many professionals experience.

There were moments of frustration—missed promotions, ethical compromises, and the emotional toll of difficult decisions like layoffs. Eventually, she began to question whether there was another way to earn a living while feeling fulfilled.

What she discovered through her own self-reflection was that the parts of HR she truly loved had nothing to do with corporate structure. She enjoyed coaching employees, developing leaders, and building strong teams. Those core strengths became the foundation for her transition into entrepreneurship.

Today, instead of helping corporations shape their workforce, she helps individuals design careers that align with their values, goals, and lifestyles.

Why So Many Professionals Feel the Urge to Pivot

One of the central themes of the conversation is the growing number of people who feel the pull toward something different. Many professionals spend years climbing the corporate ladder, only to reach a point where they realize their original goals no longer reflect who they are.

Early in our careers, the focus is often on promotions, salary increases, and external validation. But as life evolves—through family changes, personal growth, or shifting priorities—those goals can start to feel outdated.

Some people become bored. Others feel overworked, disconnected, or misaligned with their values. And for many, the desire for more flexibility or creative freedom becomes impossible to ignore.

According to Stacy, these feelings aren’t signs of failure. They’re signals. They indicate it may be time to reassess your direction.

The Fear That Holds People Back

Even when someone knows they want a change, fear is often the biggest obstacle.

Many professionals worry about:

  • Losing financial stability

  • Letting go of benefits like a 401(k) or paid vacation

  • Starting over in a new industry

  • Not being “qualified” for something different

  • Failing after years of success in one field

Stacy says one of the most common statements she hears is:
“I’ve never done that before. I’m not trained for it.”

Her response is simple:
You weren’t an expert in your current role when you first started either.

Experience, skills, and networks are more transferable than most people realize. The key is identifying those transferable strengths and exploring how they can be applied in new ways.

The First Step: Getting Curious

Instead of encouraging people to make sudden, risky leaps, Stacy focuses on exploration and discovery.

Her process begins with helping clients identify:

  • Their core skills and abilities

  • The types of environments they thrive in

  • The people they enjoy working with

  • Their long-term goals for income, lifestyle, and impact

From there, the focus shifts to curiosity.

What other roles, industries, or opportunities could use these strengths?
Who else is doing something similar?
What paths exist that you haven’t considered yet?

As clients gather more information, something interesting happens: the fear starts to shrink.

When you replace assumptions with real data, the unknown becomes more manageable. Some people discover exciting new opportunities. Others realize they’re happier staying where they are—but with a new perspective.

Either outcome is valuable because it’s informed by clarity rather than fear.

Career Reinvention and Identity Shifts

One of the most powerful parts of the conversation centers around identity.

Many people define themselves by their job titles:

  • “I’m a director.”

  • “I’m a data analyst.”

  • “I’m an HR manager.”

But what happens when those titles change—or no longer feel right?

Stacy encourages clients to rethink how they define success and identity. Instead of focusing on titles, she suggests focusing on impact and values.

For example:

  • “I’m a leader in my community.”

  • “I help people solve problems.”

  • “I’m present for my family.”

  • “I create opportunities for others.”

This shift opens up a world of possibilities. When you’re no longer tied to a specific title, you can explore many different paths that align with your true goals.

Reassessing Goals as Life Changes

Another key insight from the episode is the importance of revisiting your personal goals.

In many corporate environments, employees are constantly setting goals for projects, teams, and company performance. But very few people take the time to set personal goals for their own lives and careers.

Stacy recommends a simple but powerful habit: write your goals down.

Research shows that simply writing down your goals can make you significantly more likely to achieve them. And those goals don’t have to be complicated.

They can include:

  • Building a business

  • Increasing income

  • Taking a family vacation

  • Working fewer weekends

  • Transitioning into a new role

The key is to keep them visible and revisit them regularly—especially when you start to feel that sense of misalignment.

Recognizing the Signs of Misalignment

Misalignment often shows up as small signals before it becomes a major issue.

You might notice:

  • A constant feeling of stress or dissatisfaction

  • Lack of excitement about your work

  • A sense of boredom despite success

  • A desire for more freedom or flexibility

  • Curiosity about different career paths

Instead of ignoring these feelings, Stacy encourages professionals to see them as prompts for reflection.

Ask yourself:

  • Are my current goals still the right ones?

  • Have my priorities changed?

  • What would a better situation look like?

These questions can open the door to meaningful career shifts.

What It’s Like to Work with a Career Ownership Coach

For professionals considering a change, Stacy offers a structured yet supportive coaching process.

Her sessions focus on:

  1. Identifying long-term goals for income, lifestyle, and impact

  2. Exploring core skills and transferable strengths

  3. Evaluating what’s missing from the current environment

  4. Brainstorming potential career or business opportunities

  5. Researching and gathering real-world data

Through this process, clients often experience powerful “aha” moments. They begin to see possibilities they hadn’t considered before, and they realize they’re not as stuck as they once believed.

Stacy describes these moments as life-giving—when someone recognizes they have options and the power to make a change.

Taking the First Step Toward Change

At the end of the episode, Stacy shares a simple but powerful reminder:

A life-changing moment happens when you take the first step to do something different.

Many people want their lives to change, but they hesitate at the starting line. That first step often feels the hardest, especially when fear and uncertainty are involved.

But change doesn’t have to happen all at once. It can start with:

  • A conversation with a coach

  • Writing down your goals

  • Researching new opportunities

  • Talking to someone in a different field

  • Exploring a side project

Small steps can create momentum, and momentum creates transformation.

Final Thoughts

This conversation is a powerful reminder that careers are not meant to be static. As life evolves, so do our goals, priorities, and definitions of success.

If you’ve been feeling the urge to pivot, reinvent yourself, or simply explore what else is possible, this episode offers both encouragement and practical insight. You don’t have to stay stuck in a role that no longer fits. With clarity, curiosity, and the right support, a new path is always within reach.

Sometimes, all it takes is the courage to take that first step—and the willingness to imagine a different future.

To learn more about Stacy Heisey-Terrell and her career ownership coaching, connect with her on LinkedIn or visit her website to schedule a consultation.

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Courage, Clarity, and Creative Leadership with Dominique Cheatham

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Dominique Cheatham

In the world of entrepreneurship, courage is often associated with bold risks and big decisions. But according to Dominique Cheatham, founder of Courage Catalyst Consulting, courage is also found in the quiet, behind-the-scenes decisions that bring clarity, structure, and sustainability to a business.

In this episode of SOB: Style of Business the Podcast, Keetria and Dominique discuss the connection between courage, creativity, leadership, and operational clarity. Their conversation reveals how small shifts in mindset and process can create breakthroughs for entrepreneurs, teams, and organizations.

From Corporate Experience to Purpose-Driven Consulting

Before launching Courage Catalyst Consulting, Dominique spent more than a decade working in corporate environments. Over the course of thirteen years, she held multiple roles and gained deep insight into operations, systems, and strategy.

During that time, she noticed a recurring issue across teams and organizations: the problem wasn’t always a lack of talent. More often, it was a lack of clarity.

Teams were overwhelmed, processes were undocumented, and responsibilities were unclear. Important knowledge lived only in people’s heads instead of in systems that could support the entire organization. When someone left or a situation changed, confusion followed.

Dominique realized that many businesses weren’t struggling because of poor performance. They were struggling because of operational chaos.

That realization became the foundation for Courage Catalyst Consulting. Her mission became clear: help founders and teams reduce overwhelm, clarify processes, and create systems that support sustainable success.

What Courage Means in Business

The word “courage” isn’t just part of Dominique’s brand name. It’s central to her philosophy.

Originally, she described herself as a “courage catalyst” in the context of public speaking—someone who inspires others to take brave steps. Over time, that concept evolved into her consulting work.

Today, she sees courage as an essential part of building a business.

For companies to grow, they must step outside of what’s familiar. They must try new systems, change old habits, and address problems they may have been avoiding. That takes courage.

Dominique also views courage as a creative act.

When people think of creativity, they often picture art, music, or design. But creativity also shows up in business decisions, problem-solving, and system building.

Creating a new workflow, improving a process, or designing a smoother onboarding experience is just as creative as painting on a canvas. It involves imagining something that doesn’t yet exist—and then bringing it to life.

In that sense, courage and creativity are deeply connected.

Creativity in the Workplace

Many professionals struggle to express creativity at work, especially when they operate under structured systems or leadership guidelines. But Dominique believes creativity doesn’t have to be loud or artistic to be effective.

Sometimes, it looks like a simple improvement.

She shared an example from her corporate experience. She noticed that her team spent an excessive amount of time copying and pasting notes, and that everyone documented information differently. This created confusion, wasted time, and increased stress.

Instead of accepting the situation, she proposed an idea: automated templates that standardized the process.

The change was simple, but it made a lasting impact. Years later, the team was still using the system she introduced.

That small act of process improvement was a form of creativity. It required observation, initiative, and the confidence to suggest a better way.

For Dominique, that’s what creative confidence looks like in the workplace: noticing problems, proposing solutions, and taking action—even when the path isn’t fully clear.

Authentic Leadership vs. Performative Leadership

Another key theme in the conversation was the difference between authentic leadership and performative leadership.

According to Dominique, authentic leadership starts with self-clarity. Leaders must understand who they are, what they value, and how they naturally operate. When they lead from that place, their teams can feel the difference.

Authentic leaders:

  • Communicate clearly and directly

  • Take accountability when they make mistakes

  • Adapt based on feedback

  • Show genuine care for their teams

Performative leaders, on the other hand, focus more on appearances. They say the right things in meetings or public settings, but their actions don’t match their words. Over time, teams notice the disconnect.

Dominique believes strong leadership requires flexibility. A good leader isn’t rigid or ego-driven. Instead, they evolve based on the needs of the team and the situation.

That adaptability builds trust—and trust is the foundation of effective leadership.

The Mindset Shift: Stop Leading From Fear

When asked about mindset shifts for people stepping into leadership roles, Dominique offered a powerful insight: stop making decisions from fear.

Fear often shows up as concern about what others will think. It can cause leaders to hide parts of their personality or avoid necessary changes in their business.

But when leaders operate from fear, they create distance between themselves and their teams.

Authenticity, on the other hand, builds connection. When leaders show up as their real selves, they create stronger bonds, faster trust, and healthier team dynamics.

Dominique also encourages business owners to make data-driven decisions instead of fear-based ones. Rather than avoiding uncomfortable numbers or difficult truths, leaders should face them directly and use them as a guide.

Three Practical Tools for Sustainable Success

Beyond mindset, Dominique shared three practical tools leaders can use to build clarity and confidence in their businesses.

1. The Reality Check

Leaders should regularly assess three key questions:

  • What is working?

  • What is not working?

  • What must change?

This honest evaluation creates clarity and prevents problems from building up over time.

2. The 30-Day Plan

Instead of focusing only on long-term goals, Dominique recommends creating a simple 30-day plan.

Short-term plans help leaders:

  • Focus on achievable improvements

  • Address low-hanging fruit

  • Build momentum through small wins

Over time, these incremental changes lead to bigger transformations.

3. Weekly Reflection

Strong leaders are reflective. Even when everything seems to be going well, they take time each week to review their decisions, results, and direction.

This habit keeps businesses aligned and prevents stagnation.

Redefining Success

For Dominique, success isn’t just about money or status. It’s about impact.

She defines success as the ability to see the direct effect of the value she provides. When her work helps a founder, improves a team’s experience, or makes a company run more smoothly, that impact creates a ripple effect.

Better systems lead to better workflows.
Better workflows lead to happier teams.
Happier teams lead to better experiences for customers.

That chain reaction is what success looks like to her.

A Final Word on Courage

As the conversation wrapped up, Dominique left listeners with a powerful message:

Don’t let past experiences or disappointments shape how you approach new opportunities.

Sometimes, people avoid taking action because something didn’t work in the past. But circumstances change. Mindsets evolve. Skills improve.

What didn’t work before doesn’t automatically predict the future.

Growth requires courage—the courage to try again, to change direction, and to step into new possibilities.

Where to Connect with Dominique Cheatham

Listeners and readers interested in learning more about Dominique’s work can connect with her online:

Website: thecocatalyst.com/subscribe
LinkedIn: Dominique A. Cheatham

She is currently building her email community and preparing to launch new offers focused on operational audits and implementation sprints for founders and small teams.

The Takeaway

Courage in business doesn’t always look like big, dramatic decisions. Sometimes, it looks like documenting a process, starting a 30-day plan, or choosing authenticity over fear.

Through her work, Dominique Cheatham helps leaders see that clarity itself is a creative act—and that the systems they build today shape the success they experience tomorrow.

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How Elderpreneur Marva Bush Helps Women Transition From Religiosity to Spiritual Freedom

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SOB Podcast - Marva Bush

For many women, the journey toward spiritual identity is paved with questions they were never encouraged to ask. For others, it’s an internal conflict that quietly lingers beneath the surface—an intuitive knowing that something about the religious structure they were raised in doesn’t fully align with what they feel inside. This tension between inherited beliefs and inner truth is where elderpreneur Marva Bush has spent her life’s work over the past decades.

As a guest on the SOB: Style of Business The Podcast, hosted by Keetria, Marva offers an illuminated and deeply personal perspective on the often-misunderstood transition from religiosity to spirituality. Her wisdom is rooted not only in research and teaching but in lived experiences that began when she was just seven years old. Now, after guiding women since the 1960s, she continues to create space for those ready to reclaim their authenticity and spiritual independence.

This feature explores Marva’s story, the intersections of religion and spirituality, and why so many people—especially Black women—are seeking a different kind of connection with God, the universe, and ultimately themselves.

A Childhood Full of Questions

Marva’s spiritual journey didn’t begin in adulthood—it started in the front yard of her childhood home at age seven.

Growing up, she was immersed in multiple religious traditions simultaneously. Her grandmother attended a Methodist church, her aunt was deeply committed to the Kojic denomination, and five days a week she sat in Catholic mass at school. By the age of twelve, after attending three different spiritual environments that each insisted their way was the only truth, Marva began to sense that something didn’t add up.

“All three said their way was the way,” she explains. “But they were all saying the same thing. That’s when I realized something was off.”

This early realization planted the seeds of discernment that would later define her work.

But even earlier, at the age of seven, she had what she describes as her first spiritual encounter—an experience so profound that words could never fully express it. While lying on the grass thinking about eternity (a concept she had recently heard in Bible study), a being appeared and lifted her to a high precipice. With a single gesture, he showed her what eternity looked like.

It wasn’t a vision she could translate into language. Instead, it was something she could only know.

When she ran inside to tell her mother, her mother responded with a simple but pivotal affirmation:

“Marva, I don’t know what you’re talking about. But if you say it happened, I believe you.”

That moment gave Marva the validation she needed to trust her inner world—something many children are never granted. It empowered her to question, observe, and eventually reconcile the contradictions she found in religious doctrine.

The Evolution From Religion to Religiosity

Throughout her early adult years, especially in her thirties, Marva explored Christianity deeply. She became ordained, certified, and baptized, and fully immersed herself in church culture.

But she noticed a concerning pattern—not in religion itself, but in religiosity.

Religiosity, she explains, is the rigid, fear-based, rule-driven version of religion that prioritizes dogma over connection.

“In religiosity, we’re working to be saved to keep from going to hell.
In spirituality, we’ve been to hell already—and we got through it.”

Her concerns weren’t rooted in judgment but in observation. She questioned why doctrines emphasized fear rather than empowerment. Why women—who give birth to life—were written out of divine imagery. Why sermons repeated the same themes without depth or progression. Why church leadership often excluded younger generations.

Most importantly, she questioned the logic of a God who “loves His children,” yet would create them in sin and threaten them with eternal punishment.

“What parent does that? It made no sense to me.”

As the years went on, she also witnessed the growing phenomenon of “church hurt”—stories of judgment, exclusion, hypocrisy, and in some cases, inappropriate behavior from leaders. These wounds pushed many away from structured religion altogether.

And yet, she emphasizes that spirituality isn’t a rebellion; it’s a remembering.

Why So Many Women—Especially Black Women—Are Turning Toward Spirituality

Marva works primarily with Black women who find themselves trapped between loyalty to their religious upbringing and their desire for spiritual freedom.

She observes that many Black women feel an internal disconnect: they sense spiritual truth inside themselves but feel obligated to conform to family and cultural expectations. Religion is often generational; spirituality is personal.

The shift, Marva says, is happening now because more people are choosing authenticity over approval.

“People are saying, ‘I still love you, but this path is for me.’”

This liberation is not about rejecting God, but about finding God within oneself.

Creativity and Spirituality: A Natural Attraction

Marva believes creatives are naturally drawn to spirituality—not because spirituality makes them creative, but because creativity requires openness, intuition, and fluidity. Those same qualities are awakened when someone steps outside the “circle” of strict dogma and begins exploring their own inner landscape.

“When you step outside the circle, you see things you couldn’t see in the circle. You change. You stop fitting.”

Creative individuals—artists, writers, thinkers, visionaries—often feel limited by environments that discourage questioning. Spirituality, however, invites exploration. It fosters imagination, sensitivity, and intuitive understanding, which aligns beautifully with the creative mind.

The Ocean of Spirituality vs. the Pool of Religion

One of Marva’s most powerful analogies explains the difference between religiosity and spirituality:

In religiosity, you’re swimming in a pool with walls. No matter how far you swim, you will eventually touch the sides. There are boundaries, expectations, and rules that keep you contained.

But spirituality?

“Spirituality is the ocean. You jump in—and there are no sides.”

The openness can feel overwhelming at first. Many resist this freedom because it comes with responsibility. In spirituality, you are not being instructed—you are being guided from within. You create your path in partnership with the divine.

This freedom is expansive, but unfamiliar, which is why many people need support navigating it.

Finding the Intersection: Spirituality Hidden Within Religion

Despite the contrast, Marva believes spirituality and religion intersect more than people realize. In fact, spirituality is already embedded within religious texts—especially the Bible—once you know how to see it.

She describes Jesus not as a religious figure, but as a spiritual teacher and metaphysician.

Jesus taught:

  • Universal law

  • Cause and effect

  • The power of intention

  • The creative nature of thought

  • The importance of love, compassion, and consciousness

These are spiritual principles, not religious ones.

One of her most eye-opening statements is that many Christians are not actually following Jesus—they’re following Paul.

“Jesus specifically said not to make him into a god.
We’re not Christians—we’re Paulinians.”

This distinction encourages listeners to examine whom they’re really following and whether their spiritual life reflects their true beliefs or simply tradition.

The Heart of Her Work

Today, Marva helps women navigate the transition from externalized religion to internalized spirituality. She uses Biblical teachings to help them understand spiritual law rather than religious law.

She teaches that:

  • God is not outside of you

  • You are not broken or born in sin

  • You carry divine intelligence within

  • Everything you need is already inside you

This inner-knowing model encourages self-trust, empowerment, and personal responsibility.

“All the God I need is inside me.
All the answers I need are inside me.
The seed is inside me.”

Spirituality, she says, is not about looking outward—it’s about awakening what already exists within.

Conclusion: A Return to the Self

Marva Bush’s journey is not simply a critique of religion—it’s a call to self-awareness. It’s an invitation to explore the deepest aspects of one’s soul without fear. Her story illustrates what’s possible when you trust the validity of your experiences, even when others don’t understand them.

In a world full of noise, distraction, and inherited beliefs, spirituality calls us back to authenticity. Back to intuition. Back to alignment. And back to ourselves.

Through her work, Marva helps women reclaim that power, rewrite their narratives, and step boldly into spiritual freedom—where the ocean is vast, open, and waiting.

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The Well at Tecolote: Where Conservation Meets Healing in the Heart of San Antonio

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Rebecca Steele

In a fast-moving world where digital noise often drowns out our connection to nature, one San Antonio sanctuary is helping people slow down, listen, and heal — not only themselves but the earth beneath their feet.

The Well at Tecolote, founded by Rebecca Steele, is more than a community garden — it’s a living classroom and healing ecosystem built on the principles of regenerative gardening, conservation, and indigenous wisdom.

Tucked quietly within San Antonio’s Medical Center area, The Well is a refuge for both humans and wildlife, a space where mindfulness, cultural preservation, and sustainability intersect.

Recently featured on the SOB: Style of Business Podcast, Steele shared her transformative journey from educator to eco-wellness advocate — and how her mission is inspiring others to find peace and purpose through connection with the land.

From the Classroom to the Garden: A Journey of Purpose

Before founding The Well at Tecolote, Rebecca spent 15 years as a special education teacher. Her classroom was her first laboratory of human growth — and where she first noticed how powerful nature could be for learning and healing.

“People in general — not just special needs kids — have a whole different mindset when they come outside,” she recalled during her SOB Podcast interview. “It’s so important that we connect what we’re learning with what we’re doing.”

This realization planted the seed for what would become The Well. A collaboration with landowners Joe and Chantal grew into a flourishing green sanctuary — one that now hosts workshops, gardens, wildlife habitats, and community gatherings designed to reconnect people with the rhythms of nature.

For Rebecca, The Well isn’t just a project — it’s a calling. It’s the embodiment of years of observation, experience, and faith in the healing power of the earth.


A Living Sanctuary in the City

What sets The Well apart is how seamlessly it blends the natural world with human creativity. Nestled within the city, the space feels worlds away — a quiet escape filled with birdsong, native plants, and the steady hum of life.

On any given day, you might spot families of crested caracaras (Mexican eagles) soaring above, wild turkeys grazing in the shade, or the gentle rustle of deer moving through the brush. The sanctuary also supports seven species of bats, foxes, and an abundance of native pollinators — each vital to the area’s ecosystem.

The grounds are home to community garden plots, demonstration gardens, and wellness areas where visitors can participate in herbalism workshops, sound baths, yoga sessions, and conservation education programs.

“I wanted to make it a demonstration site,” Rebecca explained. “So people can see how to set things up to be successful — whether it’s regenerative gardening, herbal healing, or simply connecting with the land.”

Through these programs, The Well at Tecolote offers a model for how cities can balance urban development with ecological health — creating spaces that support both biodiversity and community wellness.

Healing the Mind by Healing the Earth

The Well’s mission goes beyond conservation — it’s deeply personal and rooted in the belief that healing ourselves and healing the earth are interconnected processes.

“Nature gives you a lot of self-reflection time,” Rebecca said. “It helps you find your center, quiet your mind, and ground your energy so you can address what really matters in your life.”

That message resonates with many who visit The Well. In an age of anxiety and burnout, the simple act of walking barefoot on the grass or tending a plant can become a form of meditation. Rebecca encourages visitors to adopt these practices even at home — by opening windows for sunlight and fresh air, listening to nature sounds, or spending a few moments outside each morning.

It’s a philosophy that echoes the growing field of eco-therapy, which recognizes nature as a powerful partner in emotional healing and mindfulness. The Well provides the ideal backdrop for that connection to flourish.

Rooted in Ancestry: Honoring Indigenous Wisdom

Rebecca’s approach to healing is shaped by her heritage and the traditions of her ancestors. A descendant of the Otomi and Lipan Apache tribes, she infuses her work with the respect and reverence that indigenous cultures hold for the land.

“Lately, I’ve been focusing on indigenous practices,” she shared. “Working with First Nations healers in Canada showed how similar our approaches are to medicine and conservation. It’s powerful to see how these traditions align to help both people and the planet.”

Through workshops and cultural events, The Well integrates indigenous knowledge systems — teaching sustainable harvesting, plant-based medicine, and ritual practices that honor the cycles of the earth.

Rebecca’s goal isn’t just to teach but to bridge: to connect modern wellness seekers with ancestral wisdom that has endured for centuries.

Well at Tecolote
Community, Creativity, and Connection

One of the most inspiring aspects of The Well at Tecolote is its ability to bring people together — from teachers and gardeners to spiritual healers, herbalists, and artists.

Events often combine creativity and mindfulness, whether through flute circles, art in nature sessions, cultural ceremonies, or plant identification walks. Every gathering becomes an opportunity for reflection and shared learning.

Rebecca’s inclusive approach has helped foster a strong sense of community among those who visit The Well. Many return season after season, deepening their relationship with the land and each other.

“When people come here, they often tell me they feel lighter,” Rebecca said. “Like they’ve left something heavy behind. That’s the magic of this place — it gives you space to release and realign.”

The Power of Joyful Work

For those still searching for their purpose, Rebecca’s message is simple but profound:

“If you’re getting up every day and you’re hating work, find something that brings you joy and do it as often as you can — until you’re doing it all the time.”

Her own journey is a testament to that belief. What began as a side project has grown into a thriving community and a life’s purpose — one rooted in compassion, education, and stewardship.

It’s a reminder that when we align with what brings us joy, we naturally create a positive ripple effect that uplifts both people and the planet.

A Model for Mindful Living

The Well at Tecolote stands as a powerful example of what’s possible when passion meets purpose. In a time when the world is seeking solutions to disconnection, burnout, and environmental imbalance, places like The Well offer a roadmap back to harmony.

Through regenerative gardening, cultural preservation, and wellness education, Rebecca and her team are proving that healing doesn’t have to be complicated — it just requires presence, intention, and a willingness to listen to the land.

Connect

Those interested in experiencing The Well’s programs can learn more at:
Website: thewellattecolote.org
Instagram: @thewellattecalote
Facebook: The Well at Tecalote

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Podcast Recap: Food Truck Culture and Entrepreneurship with Podcaster Ariel Smith

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Ariel Smith, host of The Food Truck Scholar podcast centered around the food truck business, food culture, and black entrepreneurship talks about the inspiration behind her podcast. She also shares several tips and ideas for aspiring entrepreneurs seeking to get started on their ventures.

1) Creativity is necessary

Creativity is important but not sufficient for a food truck business to get successful. An entrepreneur should try new foods and incorporate innovation in this business, but some important points must be kept in mind while doing so. As with all businesses, the food truck business also has its own risks and can fail if food quality, customer service, or any important other factor is not paid attention to. Such a mistake can be destructive for the business even if creativity is employed. In short, small factors may have significant effects on the business in the long run and thus must be considered.

2) Significance of the Food truck business

The food truck industry is an important one serving a lot of people daily. It is growing ever more significant as it has the potential to offer the same quality and variety of food that a person enjoys at a restaurant. Furthermore, food trucks cater superior food like lobsters and crabs to people of lower socioeconomic statuses while restaurants only serve such food to upper-class people. This growing significance of the food truck industry makes it a viable business option and promises a lot of opportunities for aspiring entrepreneurs.

3) Social media marketing is essential

Social media is an essential marketing tool for food trucks, without which marketing can be said to be virtually impossible. It can help in maintaining a good customer relation, engaging them, disclosing opening, and closing times and routes which reduces the communication gap between the food truck operators and the customers. While many social media sites and apps are available, the most important ones in this business are Instagram and Facebook. The critical points in social media marketing of food trucks are that social media accounts must be updated with new posts regularly. Excellent photography must be employed in the posts about foods and a schedule of time and routes must be communicated to followers and should be followed.

4) Research is a must

Aspiring food truck entrepreneurs should do a lot of research before entering the business because this helps them avoid future problems. A person entering the business must research all the available options and choices and select the ones that cater to his or her needs.

5) Deciding and planning

A person willing to enter the food truck business should decide and plan everything as soon as possible. He or she should know the category of food they want to serve and whether it would be pre-prepared or will be prepared in the truck. It should also be decided if they plan to buy or rent the truck, and if someone else is working for them on the truck, how credible and trustable is that person. Most importantly, the person must build a following on social media accounts way before launching the business so that he or she knows that people are actually going to buy the product.

6) Passion is vital

Lastly, passion is a vital ingredient to enjoy success in the food truck business. It is not as easy as it seems and there are days when a person must work in very harsh conditions with patience and effort and such a contribution can only be made by a person who is working for his or her passion, not just for earning a quick buck.

Keetria is an entrepreneur, wellness advocate, and brand strategy coach for creatives & entrepreneurs with 16 years of public relations expertise working with some of the world’s leading brands, startups, media personalities, and entertainers. If you would like to work together, don’t hesitate to reach out!

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New SOB Podcast Episodes Coming This Month!

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I hope everyone’s New Year is off to an excellent start! As I line things up for this year just wanted to drop a quick update to let listeners and subscribers of my podcast SOB: Style of Business The Podcast know that new episodes are on the way. Please stay tuned for the first episode of 2018 scheduled for January 18th! And, if you haven’t subscribed to SOB on iTunes and would like to, you can do so here.

In the meantime, here’s some encouragement for the New Year!

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